Senin, 17 November 2008

Keep your website page rank value with HTML code modification.

Most traffic comes from search engine. If you have high page rank it is no doubt you will have more visitor.Google was introduce about pagerank and As we know each page of your website has a page rank value, where it is one of criteria how search engine will calculate and placed your website or your page into “search engine result position”. Your site page rank should be high as possible if you want better position at search engine.

However If you run websites where it includes many pages, not just one single page, you need to check out some HTML code for changes or modification.

Since each page of your website carried pagerank value, your main page (formerly known as index.html)usually carries the highest ranking since it usually has the most links pointing to it. Your main page then passes PR ranking to the other pages on your site. However when this ranking is passed, a large amount of PR is usually lost. The fewer the number of links that the PR is being passed onto, the higher PR those pages will receive.

All that you want to do is only passing Pagerank to those sites or pages that you want to. You also don't want to pass Pagerank to your friend’s sites even other sites that you link to. Now the way to prevent Pagerank from spreading and leaking to these unwanted sites and pages is quite simple.

Whether you familiar or not with HTML code you just check out the code that’s looks like this:

testsite anchor text

Now if you add a simple modification to this code it will prevent search engine from spreading PR to it from your site. That tag is: rel="nofollow". It will be inserted into your code to become like this:

testsite Anchor Text

That’s it….that’s easy …right? 

Selasa, 11 November 2008

How to attract search engine while your brain stuck

One of my strategies that I use to attract search engine to spider my pages on a more frequent basis is to write, post and publish content often. In order to maintain current visitor and also may to increase traffic. It will better if I could make it in a regular basis say everyday. So that the major search engines will know that my blog has fresh content everyday.

But sometimes it is hard to maintain to write attractive everyday. Often I could not write anything and no idea to write content. It depends with Mood, feeling condition and brain.Hey I am just a human being not a robot.And I think it is normal you get your brain stuck and need exhausted for a moment.

With this intermittent condition. What I should suppose to do? How I can fill this blog with content while there’s no idea to write?
Well I could do to take a rest.Going to bed to sleep or just go outside and hang out with my friend.

But if you insist to your self here some idea that may you can consider:

Visit other blog that have same topic and interest with you.You can find them by using google and yahoo search engine or the best place is via technorati dot COM. There’s a search tool that you can use to find their blog easily.

Once you visit their blog,you will see what others bloggers to say and comment about what’s new and what’s hot in your field of discussion.Yo can collect more info on your subject and you can also comment and review on what others have to say on your own blog.

Beside visit other blogger site you may try to join a forum that discuss about stuff that you interest in and related with your blog topic.You can make a conversation with other or you can make question and need answer from them.

With visit to other bloggers and to join forum you will get a fresh idea write for your blog.Another direct benefit that you can get is you make inbound link once you make comment on others blogger and your forum signature.That will help your site traffic to get more traffic.

Selasa, 04 November 2008

Keywords for your blog and website

Do you know keyword can influence your website traffic?
Choosing keywords should be your first step to making your own blog or website. It is used to determine the website theme and also the web page topics. And it could be for your domain name too. You should have the keyword list that related with your site text before you start to build site content.

And if you already have chosen your keyword you can start to create and build content for your web pages. And remember content that you write should relate with the topic or theme for your site.
Example:
You choose keyword about “website “then your site pages would be website or build website or something like that. And the web pages would be focus on that. You can try also to make it more specific keyword.

I usually using google adword feature to determine and choose keyword that I want to use for my website.From google adwords I can monitor which’s popular and unpopular keyword..And tries to define approximate initial keywords list that I want to implement at my site.

On the other hand keyword used to search something by internet users. Commonly we use key word once to search something via search engine.
For Example if you were looking for a information about website, you would go search engine and enter word such as website or build website etc

Briefly internet user search for something while you as a webmaster prepare the something. Internet user search for “website “while you as webmaster prepared about “website”.
And remember it is you are not the only one webmaster that have site about “ website” they are literally a million site that talk about website.That’s your competitor to get a visitor to come to your website.

So how to choose good keyword? Well I will continue later on…

Rabu, 29 Oktober 2008

How to get free traffic from forum

Forums are fast becoming great sources of traffic. This is because forums exist for virtually any topic. The best way to find these forums is through the search engines such as google, yahoo and MSN.Use keyword “your topic” + forum and choose on forums on page one that appear on search engine result position as a priority that you want to sign up.

As I posted before, any message board or online forum, they allow you to create a signature that placed automatically at the bottom of each post that you made. Make sure that your signature contain your link to your website and or your affiliate link and make sure that these links are clickable. And making useful posts in relevant forums this can actually help significantly with direct traffic from forum or message board members.

Another benefit once you put link at your signature forum ,You will get additional incoming link to increase your website pagerank beside free traffic from others members forum that may interest with your signature.

So just try choosing forums that relevant with your website or your product and making your signature clickable and eye catching plus your useful post.
So why not to try?

That’s all and good luck

Selasa, 21 Oktober 2008

Notice and index by search engine

If you have new blog and wanna your blog noticed and indexed quickly by search engine. Here some tips that I wanna share for you base on experience that I have done before for your reference:

Every time after you make a post, try to ping to blog ping service such as pingoat and pingomatic

Sign up for an account at technorati and register your blog there. After registering please don’t forget to fill tag that related with your blog.You can register more than one blog in one account at technorati.

Sign up for Google Pages, and add some content and link to your blog. This will get your blog indexed by Google search engine quickly.

Sign up for My Yahoo and add your blogs feed to your own “My Yahoo” account. This will get your blog indexed in Yahoo search engine quickly.

Always placed your signature and make sure that your signature contains your link to your blog so that any posts to Forums, Outgoing Emails, Newsgroup, Message board etc, will promote your blog.
You can submit your blog to search engine but it is not necessary since they will find your blog and indexing your blog if your blog have inbound link already.by the way more links will help.

By the way index time result may vary example google search engine will index your blog faster rather than yahoo but in another time yahoo index your blog faster rather than google. Post a unique content as often as possible and try to fill your blog regulary.It will help your traffic in natural.
That’s the above action that should be done in order to make your blog noticed.

Rabu, 15 Oktober 2008

Search engines looser Run to social bookmarking

Sure we all want our website to get listed in top ten positions on the major search engine ( Google,yahoo and MSN). In order to get free quality targeted traffic to website. To get potential buyer, customer etc.In this current situation with so many reasons seems to rank high in the search engines especially in the top ten positions very hard to achieve.

If you are a looser like me where your site position at SERP search engine result position not in the top ten. You can consider using alternate way to get free quality traffic. One of alternate ways is using social bookmarking sites.
There’s a million internet user using social bookmarking to find information.
And social bookmarking can help generate traffic to your site and blog.

So what is social bookmarking site anyway?
bookmarking is a system of organizing websites that you want to booking or re-visit,it could be your favorite site or blog that have same interest with you. Just logging into a social bookmarking site and typing in some relevant keywords then You will find a list of sites that display what you want. You can set up your blog to link to your favorite sites, and allow your blog visitors to easily bookmark your site.
No matter it is new site or old site both will result in more traffic.

There’s so many benefit using bookmarking not only you find links to sites that have same interested with you. you can make a new connection with someone and you can also use your social bookmarking sites to post links to your website,means you get an inbound link from your social bookmarking sites.

So where you can find social bookmarking sites?
Simply just go to Google and search for "social bookmarking websites" you will find a list of the top social bookmarking sites that you can join to add your favorite sites to.
Are you interest with this ?
Why not to give them a try ?

Sabtu, 11 Oktober 2008

Google and yahoo search engines past and present time.

I can not count how many times I use Google search engine to find info that I looking for. With search engine I can access unlimited information with almost no barrier via internet.
And I am sure I am not the only one, you and most internet user who take benefit from search engine.

Presently there are three Major search engines that popular they are Google, Yahoo and MSN. They each have their own databases and complicated algorithms. Many other search engines use results originating from these three major search engines. For example, the AOL search engine uses the Google database while AltaVista, Lycos and AllTheWeb all use the Yahoo database. However I use google search engine to help me to find info.

But did you know? Yahoo was the first search engine provider that opened in 1994.
It was used to facilitate access to information resources directories on the network. And Yahoo made the directory searchable.

The WebCrawler project started in 1994 and was the first full featured search engine technology. The Lycos and AltaVista search engines appeared in 1995 and for many years AltaVista was the major player in this field.

While google establish in 1997 by Sergey Brin and Larry Page .Where the project starting from car garage. Google is now the most popular search engine in the world.And known as giant internet company with billion dollars revenue.And offer innovative and advanced technology to internet users. And seems Google almost dominate the internet currently. However presently there’s a hundreds search engines that you can find on internet but still only three search engines that popular,they are google yahoo and MSN.

How about you? What search engine that you use regularly?

Jumat, 10 Oktober 2008

How to get traffic for your website

Visitor and traffic is main factor and important parts for website building part. Remember more traffic mean more sales or mean more clicks ads rate and of course it will affect more money for you. There’s no stop point on this part and always need skill, technique, knowledge, experience and may more money to advertise or to promote your website to get visitor and traffic continuously.

I will share come basic method to get traffic and visitor to your website. And find below some method that may help you to get a visitor and traffic for your website. Sure this is a website technical part. In order to optimize your website position at search engine. You need to pay attention at your part. I will share for you some info you can find some tips below:

Website content is still the king. It is good to include your keyword in your content. And it is strongly suggested to include your keyword in your heading On the top of your website.

I know it is may difficult currently since most domain name already taken by someone else. Try to make your domain contain keyword for the market you are targeting. Example if you are creating a website about “electric guitar” then choose domain name with at least one of those 2 words in it. Examples would be play-guitar.com or even better electricguitar.com you can try to make this keyword and the important is your domain name should easy to remember.

Makes short title for each page on your website with direct keyword in each one. With pro and cons about this part. But most experienced webmaster believe this is the heaviest part that most search engines consider when performing a search and to index your website quickly. Your pages title goes in the between title tags of your pages and show up when someone searches in search engines.

Don’t just use the most popular keyword phrases you should be sure to include some niche keywords too that correlated with your website pages. Because as we all know the market is so competitive.

Once the above steps completely, try to find your website Meta tags too to help your website indexed better in search engines. If you think the above stuff too complicated you can focus to make and create a good and unique content.

Jumat, 03 Oktober 2008

How to evaluate your website keyword and site competitor

The goal is to get in first pages of search engine result pages base on our keyword phrase. It needs takes time to evaluate and determine your keyword. And once you come up with your keyword list.You may start to check and evaluate your website competitor base on keyword that you choose.

Say your site topic about website then you have keyword like these : website,build website,website builder etc.You can try google adwords data to give you an idea.

And now try to look your site competitor via search engine.We can use a major search engine such as google,yahoo and MSN to find them.
Then enter the keyword on each search engines and then they will give you a current number website data that have similar keyword with you.

Example :

You put keyword “website “on google search engine then google will give you a specific data how many website that have similar phrase with you.
And then take look websites that appear on first page (on the top ten) of search engine result pages.You need to evaluate them one by one. Collect all data about PageRank of each website in the search results and How much number of links to these sites.

With this way you can estimate how difficult it will be to get your site near the top of the list for this particular keyword and allow you to predict your site a chances of getting your site to the top of the list for a particular keyword phrase.

And now you can select which particular keyword phrase that have low or acceptable competition rate which you can use to promote and optimize your site.

I know it is need takes time to get listed at first page search engines.But remember seems we can choose our arena and rival that may we can beat it.

Wish you a best luck

Senin, 29 September 2008

Spider crawler indexer search engines

I interest to know how search engine works since I wonder how google and yahoo search engines can do that. It is may not complete component of search engines since I just know some stuff and You may already familiar with them
There are some search engines components that I will listed. Here they are:

Search engine Spider
This is the program that search engine use to download web pages just like a web browser and works directly with the underlying HTML code of the page.

Search engine Crawler.
This is the program that search engine use to finds all links on each page. It is use also to determine where the spider should go to other page.
The crawler follows these links and tries to find new pages or new website that not recorded yet at search engine..

Search engine Indexer.
After a website had spider and crawler it is time search engine indexer to analyzes website component such as text,header,tags etc

Search engine Database.
This is the storage area for the data that the search engine downloads and analyzes websites or document. Again I just wonder how big a server that owned by yahoo and google to saved those data.
.

Search engine Results pages.
This is the result search engine pages. It determines which pages match a user's keyword and this is done according to the page rank. While about page rank I will discussed later.

Search engine Website.
This is search engine website that we use regularly To input keyword that we interest in and then bring to us a result pages.

Jumat, 26 September 2008

Search engine backbone

Now you have a website, with good looking layout design and very interesting niche content. But you can not make money since there are no bodies that visit it.
What’s the problem?

Sure it is need a takes time, knowledge, money, energy etc to make your website running on the track you want. In order to attract people, you must offer attractive information .However the most difficult part is getting traffic. Traffic is the backbone of your website. And this tends to be extremely difficult especially if you don't know what you are doing.

However, to get traffic onto your site, you have to think backwards. Where do people look when they need information? Yes, they search using search engines like www.google.com, www.yahoo.com and www.msn.com, to name a few more popular ones. So, to get these people on your website.your site needs to rank high on search result pages of these search engines. When these people search for information through the search engines and see your site among the top results, they will naturally click through to your website!

We all know that you want to be listed in search engines, and have the highest possible rank in search engines for not only a specific keyword, but for thousands of keywords. Ok now try to determine the keywords that you want to optimize your site for.

The most obvious one is the number of links to your site. It will better if the links to your site come from other website that relevant with your site. And It will more better if the links to your site come from other website that have high page rank rather than your site It will help direct targeted visitors who are interested in your niche to your site, enable search engines to find and index your site and your site rank higher in search engine results position.

Minggu, 21 September 2008

Keyword and search engine competition rate

As I posted before how to choose keyword for your website to get free traffic from search engine as much as possible.You may know already the important thing about keyword for your website.

Presently it is difficult to find primary keyword for yout website.I mean a popular keyword having hard market.Yes it is,You may already realize.Keywords that attract frequent queries are having high competition rate.While, Keywords that rare frequent queries are having low competition rate.

You will have too many competitors if you choose a popular keyword and it is very difficult and It is almost impossible for a new site to get at the top of search engine result pages for these keyword queries.While if choose keyword that not popular You will have a chance to get listed at top search engines page result.But have low queries.

With the condition like above seems we have an option to choose whether focus to optimize popular keyword or not popular keyword or may combine both.

Consider with my search engine optimization knowledge and many the website competitor if choose popular keyword.I would like to choose not popular keyword for my website even has low search engine queries.I expected my site get listed at top search engine pages and then continue to make others website with different topic and niche keyword. And in the end the websites that I manage can bring significant amount of cumulative traffic.

So how about you?

Kamis, 18 September 2008

Get page rank high thru search engine optimization

In my opinion most traffic comes from search engine. Where presently there are three search engines that dominated on cyberspace and sure you want your website or blog to be listed in search engine with better visibility.

The goal is you want your website to be listed and have the highest possible rank and visibility in search engines to get more free traffic from search engines. You want people to come to your site whether they search for one of thousands keywords and keyword phrases from search engine and potential traffic is unlimited .And most for all it is free. The three big search engine are: google,yahoo and MSN.

In order to get your site will index and noticed by them. You can submit your website or blog URL to them .But if your website have inbound links from others sites that already indexed. You don’t need to submit these search engines will find your site. You can to submit your site but you don’t have to. The speed your site will be indexed by these search engines depend on the more links you have directing to your site from other sites.

Beside most ranking tools such as inbound link, the title and keywords on your website. There’s complicated formula on search engine it self, every search engine has techniques and many algorithms to rank pages in the order they are shown on their search results page. Sure content still the king. If you have good content on your website. People will not hesitate to link to your website. If you have more inbound link from other website automatically will influence your website rank well on those big search engine. Good luck

High page rank = Better search engine result position = More traffic

Rabu, 17 September 2008

blog traffic behaviour

If you have a blog on your website, your blog page will be likely to attract prospects and lead that will tend to be more regular visitors than those that are checking out your website With human style approach or personal via blog of course. However, you are more likely to make a direct purchase from a website, and to seek information from a blog.I started to tinker with various content management programs to build my site, and later learned that blogging is the easiest way.And also With a blog you can advertise whatever you want to, and the same is true of a website.

Since I decided to focus on having a blog, I tried to invest an ad placement on my blog placement, having that trial and error process on making a good and professional looking blog and took a longer time finding a suitable blogspot Adsense template for sample on this case I use blogspot.Until i feel more comfortable with that template.And as i said before It is need takes time to trial and error process on making a good and professional looking blog.

If I look the data.The type of traffic that you get from a blog could very well have different needs and interests to those that reached your site after carrying a search on Google or Yahoo using specific keywords.also you can get to blogs from search engines also, and through the use of keywords.Usually your blog visitor visit your site each time you publish a new posting.And also some of them may read from feed that they can subribe from your blog.Again it is need takes time to make your blog grow.

blogspot and wordpress

Blogs help people to express themselves, it is a perfect tool to start personal on-line diary or professional blog related money,life,website,blog,internet or to any subject.More and more people nowadays start the blog on a stand alone domain name.Beside blogspot there's free blog host that you can sign up with a free blogging service like WordPress.com.It's free and it only takes a few minutes to sign up. Once that's done you can blog away.

Creating a blog on WordPress does not demand any technical experience or knowledge from you. WordPress is a powerful personal publishing platform,and it comes with a great set of features designed to make your experience as a publisher on the Internet as easy, pleasant and appealing as possible.With sensible default settings and features,and an extremely customizable core.A great number of design templates that you can choose will help you to customize your blog and make it to look attractive and professional.And WordPress also allows your blog visitors to leave comments and in this way interact with the author of the blog, that is one of the most important parts of the blogging process.

Another advantage that you can find once using wordpress are WordPress allows you to keep in touch with your audience through the use of comments, trackbacks and pingbacks.You can email your posts and have them appear in your WordPress blog. You can upload pictures or files and either link to them or have them display within your WordPress blog actually many benefit that you can start to use wordpress.You get in most cases perfect professional and responsive technical support that will help you to answer questions and resolve technical issues when you need this help. This is of great importance if you are newbie and this is your first time setting up blog on WordPress.
So do you want to start your own.

Kamis, 11 September 2008

Duplicate content make my blog useless

I have another blog about guitar and software.Where it is true I build these blog to make money online as a purpose.Come with so many idea about how to get traffic that implement on these blogs.And I hope these blogs have rank well at search engine and get amount of traffic.

Start to monetize with my favorites program google adsense and affiliate program such as amazon.So I expected I can get cash from adsense and amazon.And as long as as I have many webpages means I will get more traffic.It means I get more earning.But seems it is far away from my expectation.

I had seen the traffic for these blogs going decreased after one month I released.And now it is almost zero traffic.What can I expected with blog that have zero traffic?Where I waste my time to build and post it.Seems my blog useless already.I wonder and try to find the real root cause.Whats happened with these blog

Yes I fill these blogs with content copied from article directories website.So it is easy for me to make update and publish .I can make a post five time or more a day with free article.But it is obviously the real root cause why these blogs traffic strain down and dying.

My guitar and software blogs traffic down caused by penalty from search engine due to we use article duplicated content to fill these blogs.And seems it is end up in the recycle bin of search engine.

Again it is totally my mistake. And I hope it is not happened to you. And do not waste your time to fill your site with duplicated content like I did. . If you currently run a website with full duplicated content it is
Making you money but it won’t be long Yahoo and Google search engines and may others search engine will penalize your site.

Well back to main rules:
Content is the king
It will better if you run your website with unique content and good informative post will better. Rather than we use duplicate content.

I hope you can take learn from my mistake.

Jumat, 05 September 2008

Website link exchange security

As we know Building links is a very good way to improve how high your website rank on a search engine index. And we can get mutual benefit to exchange website link to others.

But we still should take a caution once do this. Before exchanging please ensure that your link will be published on the page that available for indexing by search engines. The total number of links on the page must not exceed 50 links, the link must be direct etc.

Another thinks to do when you want to change the link is Exchange links with sites that are related by topic. Exchanging links with unrelated sites is useless especially when you want to shoot targeted visitor.

It will better if you check your back links from time to time. Sometimes there’s webmasters who are not quite honest will remove your links from their website for a while or permanent. Ask them first why they remove your link since it could be happened due to technical reason such as once change template design layout etc.But if there’s no good response simply you can always remove their link down from your website.

In other side there’s a lot website out there that offer link space with charge such as buying text link ads. Buying text link ads is a way to improve your link popularity too.Usually there’s a time frame included when you buy their link.Well I will discuss about it later.

Selasa, 02 September 2008

Buying text link ads

Currently seems to make website position rank high in the search engines and stay there is proving to be quite the challenge for most webmasters. I believe every search engine has techniques and many algorithms to rank pages in the order they are shown on their search results page. I don’t know what exactly formula that search engine use to measure. Since it is may consider confidential and complicated formula on search engine it self.

As we know Google give sites a PR rating from 0 - 10. 0 is the lower rating and while 10 is the highest rating. These ratings are based on incoming links to your website. The more incoming links that you have the higher you’re rating position at search engine result page. However an incoming link from a site with a PR 6 increases your rating a lot more than an incoming link on a site with a PR 2. The target here is to get a whole lot of incoming links from other sites with high PR rankings as much as possible.

One of the ways of achieving this is through buying text links on websites that have high PR’s (page ranks) on Google and also rank well in the other major search engines. The purpose of buying a text link on a website that ranks better in search engines than yours is to receive a backlink to your site, without having to reciprocate a link

This backlink will increase your website rating and especially if coming from a site that have high pagerank to the search engines, it will helps your site rating as well. The higher the number and the better the quality of backlinks your website receives, generally will affect to your website rank better on the search engine result position.
High page rank = Better search engine result position = More traffic = More money

When you decide to buy text link please make sure to choose Website that have high page rank and the important think it should be relevant with your website .You need to arrange your text link carefully and cost budget wisely.

And in the back end there’s factor that you should consider .Would buy textlink be better rather that others promotion method such as PPC in terms of return of investment?. Which way will give you high benefit? Ehm it is not bad to try.
.

Kamis, 28 Agustus 2008

How my website to get Listed on search engines

We all want our website to get listed on search engine position result SERP especially on the major search engine ( Google,yahoo and MSN). In order to get free quality targeted traffic to website. But before your site appears in search results, a search engine must index it. An indexed site will have been visited and analyzed by a search robot with relevant information saved in the search engine database. If a page is present in the search engine index, it can be displayed in search results However if the search engine can not index your website and your site will not appear at search engine result.

There are two ways to touch a search engine to index your new site:

Submit your site address to search engine manually. Usually only the main page of the site needs to be submitted, the search robot will detect the rest of pages by links.

If your site have inbound link from other website that already indexed. You don’t have to submit your site address to search engine manually just let and wait their robot to find your website. But the time frame depending with search engine it self, it could be a days or a weeks.

Beside your site will index automatically by having more inbound link it will influence your website better position at search engine result. You can track the process indexing and all visits search engine robot spider once visit your website via server log files at your website control panel.

Kamis, 21 Agustus 2008

What is Reciprocal Links?

A reciprocal link simply means that two websites are linking to each other. Building links is a very good way to improve how high your website rank on a search engine index. If you have more your website links that can be found on other websites, usually it will influence your website page rank in the search engines position better.

Choose your reciprocal links wisely. Connect only to websites that contain related information with your website Another thing I do to help get my blog ranked is to trade links with other webmasters who have sites on similar topics, You can write email and offer link exchange directly to the webmasters of the top 10 - 30 results from search engine such as google ,yahoo and MSN and see if they will exchange links with you.

When you request a link exchange, try to make the request personal. You can go a step further and put up their link to your website before emailing them. And the you send email and say "Hello there I've already put up a link to your site on my website and wanted to see if you felt that my site was a good match for a link back from your site “or something words like that and provide website link for them to cut and paste to their website. Wait for their response usually I take one or 10 days for waiting. Give them to check your website if they agree you will have your website link up on their website otherwise if they don't agree you can always remove their link down.

Rabu, 13 Agustus 2008

Some Tips to Get Traffic and Increase Page Rank

There are some tips that I wanna share to you.There are comes with free and some need investment In order to increase your website traffic, and page rank. You will find the stuff as below:

Post at message board and forum.
Message board or online forum, they allow you to create a signature that placed automatically at the bottom of each post that you made. Try to find forum and message board that related with your website You can use search engines to find those forum.Please make sure that your signature contain your link to your website and or your affiliate link and make sure that these links are clickable. And this can actually help significantly with direct traffic from forum or message board members.

Post in newsgroups.
You can find newsgroup just google it but once again please remember just start a topic that related with your site. This can help, as there are more and more websites now that take direct feeds from newsgroups and put it on their sites. Please do not spam it will scratch you in the long run.

Banner Advertising.
This is need investment to do it.You must be very careful with this.You can buy banner ads by Impression how many times your banner is displayed or clicks. If necessary check their traffic also. If they have high traffic more better. You can check their traffic at alexa.Do not buy banner ads that have low traffic.And make sure you get return of investment as soon as possible.

Try to make both your signature and banner should eye catching. So that make others member will pay attention to your signature and banners.

Recommend to try post at forum and newsgroup since it is free of charge.And it will better that a discussion should have a topic that related with your website.